Premium salon & spa platform

Boulevard

Premium, revenue-focused platform for appointment-driven salons, med spas, and multi-location groups.

What it does

Boulevard is a higher-end platform built for established salons, spas, and med spas that treat booking and front desk as revenue engines. It emphasizes a smooth client experience (self-booking, precise scheduling, card capture and no-show protection), a strong POS with memberships and retail, deep reporting, and tools that lift average ticket and rebooking. It is aimed at businesses ready to invest in operations rather than the lowest-cost tool.

AI features

Checked on Boulevard’s own pages, October 13, 2026

Boulevard's AI receptionist, Beau, answers calls around the clock but is still labelled beta and books by texting the caller a link rather than by voice. Its other AI writes marketing emails and steers online booking toward times that close calendar gaps.

AI pricing: Beau is a paid add-on: $125 a month per location for 200 minutes, then $0.60 a minute, free through November 2026. The AI email tools and Precision Scheduling are in every plan.

AI phone receptionistBetaBeau (AI Receptionist)

Answers calls 24/7, as overflow or only after hours, answers questions from the salon's own Boulevard data, and texts the caller a link to book, reschedule or cancel. It transfers the call or takes a message with an AI summary. It does not book by voice. Any customer can switch it on per location.

Pricing: $125 a month per location for 200 minutes, then $0.60 a minute plus text rates; free August to November 2026.

AI marketing writerYesAI in the email editor

The email campaign builder suggests subject lines and copy and can generate custom images.

Pricing: Included in every plan.

AI scheduling and pricingYesPrecision Scheduling

Boulevard describes it as AI that learns the salon's booking rhythm and offers clients the times that best fill calendar gaps.

Pricing: Included in every plan.

Billie (staff help assistant)Yes

An AI help assistant for staff inside Boulevard that answers how-to questions and hands off to human support.

  • Boulevard: Boulevard AI: “Billie, our in-platform chat assistant, answers questions, helps with workflows, and escalates to real humans when needed”
AI call summaries (part of Beau)Beta

Every call Beau takes gets an AI summary and a written transcript in the shared inbox.

Not found on October 13, 2026: AI text and chat replies, AI review replies and AI business assistant.

Compare the AI in 20 salon platforms

Pricing

Custom pricing, typically from around $195/mo (Essentials)

Pricing signals are indicative and change often. Confirm current pricing with the vendor.

In our best salon software guideBest for premium salons and spasSee Boulevard beside the other picks, each matched to the kind of shop it fits.

How SalonAI fits

Compare Boulevard with the work your whole business needs. Your salon AI plan connects growth, clients, team operations, administration, and owner insights through supported tools and shared records. Verify the integration options before activation.

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Boulevard for salons and spas | SalonAI