Marketplace + booking
Fresha
Subscription-free salon and spa booking with a large consumer marketplace, monetized through card processing and new-client fees.
What it does
Fresha is one of the most widely used booking and business platforms for salons, spas, and barbershops, and it stands out because the core software is free: there is no monthly subscription. Instead Fresha earns from payment processing, optional paid marketing, and a fee on new clients it sends from its consumer marketplace, where clients can discover and book you directly. You get a calendar, online booking, automated reminders, deposits and no-show protection, POS and integrated card payments, product inventory, and reporting in one place.
AI features
Fresha layers automation on top of the marketplace with smart pricing suggestions, automated waitlist fill for open slots, targeted blast and retargeting campaigns that pick lapsed clients, and AI-assisted review generation, though its intelligence is aimed more at filling the calendar and marketing than at running a full AI front desk.
Pricing
Free software, pay via card processing and new-client marketplace fees
Pricing signals are indicative and change often. Confirm current pricing with the vendor.
How SalonAI fits
Compare Fresha with the work your whole business needs. Your salon AI plan connects growth, clients, team operations, administration, and owner insights through supported tools and shared records. Verify the integration options before activation.
Fresha head-to-head
Alternatives to Fresha
Other booking software worth weighing against Fresha. See the full booking software guide.
Related capabilities
Where Fresha comes up on SalonAI
The capability guides, business-type pages, and comparisons where Fresha is part of the picture.
Ready when you are
Your craft. Your business. Your salon AI.
Build the digital and administrative side of your salon around the way you work. Take your plan into Founden to connect growth, client care, daily operations, money, and owner insights.
Built with Founden. Review your setup and running costs before activation.