Reviews & reputation

71%

Won't consider a business under 3 stars

71% of consumers would not consider using a business with an average rating below three stars, and the majority still expect a rating between 4.0 and 5.0.

Down 16 percentage points from 2023, but the expectation of a 4.0-5.0 rating remains the majority view.

Primary-sourced

This figure is load-bearing across 17 pages on SalonAI. See where, below.

Source

Where this number comes from. The end of the reference chain.

Local Consumer Review Survey 2024

BrightLocal/2024/survey

Where this number is used

Every page on SalonAI that leans on this figure. This is the point: a number is not a dead end, it is a node, and you can see exactly what it supports and follow it up the hierarchy.

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71%: Won't consider a business under 3 stars | SalonAI