Reviews & reputation

56%

Say review responses changed their view

56% of consumers say that a business's responses to reviews have changed their perspective on the business, and reviews influence 88% of consumers in discovering a local business.

Podium 2021 State of Reviews, based on a SurveyMonkey study of 1,543 US consumers.

Primary-sourced

This figure is load-bearing across 7 pages on SalonAI. See where, below.

Source

Where this number comes from. The end of the reference chain.

2021 State of Reviews: Trends and Research

Podium/2021/survey

Where this number is used

Every page on SalonAI that leans on this figure. This is the point: a number is not a dead end, it is a node, and you can see exactly what it supports and follow it up the hierarchy.

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56%: Say review responses changed their view | SalonAI