Reviews & reputation
Use at least two review platforms
77% of consumers use at least two review platforms when researching a business, with 41% using three or more sites.
36% use two review sites and 41% use three or more.
This figure is load-bearing across 5 pages on SalonAI. See where, below.
Source
Where this number comes from. The end of the reference chain.
Local Consumer Review Survey 2024
BrightLocal/2024/survey
Where this number is used
Every page on SalonAI that leans on this figure. This is the point: a number is not a dead end, it is a node, and you can see exactly what it supports and follow it up the hierarchy.
AI capabilities (1)
Software categories (1)
Comparisons (1)
Deep-dive pages (2)
Related numbers
Figures from reviews & reputation that make the same argument. Follow the evidence sideways.
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