Search & local discovery

70%

Local searches performed on mobile

70% of local search queries come from a mobile device, meaning local intent is disproportionately mobile.

A long-standing Google / Think with Google benchmark from the mid-2010s; mobile's share of local search has stayed dominant since, and climbs even higher for pure 'near me' queries.

This figure is load-bearing across 6 pages on SalonAI. See where, below.

Source

Where this number comes from. The end of the reference chain.

Local Search Statistics 2026: Near Me, Mobile & Purchase Data

BizIQ/2026/article

Where this number is used

Every page on SalonAI that leans on this figure. This is the point: a number is not a dead end, it is a node, and you can see exactly what it supports and follow it up the hierarchy.

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70%: Local searches performed on mobile | SalonAI